Yuliia Fomenko is a top expert at THE CAPITAL real estate agency, recognized as the best in the “Zarichnyi” branch for 2024. Her specialty is premium and investment real estate. Over seven years on the market, Yuliia has built a reputation as someone who works not just with properties, but with clients’ goals, dreams, and sense of security. She handles deals both in Ukraine and abroad — including Warsaw, Dubai, Marbella, and Kyiv — and is known for spotting potential where others hesitate.
What kind of requests are you getting most often right now? What are people with money buying — and what are those looking to save focused on?
Buyers with a budget act quickly if they see a high-quality property — especially apartments with good renovations, which are hard to replicate today due to the shortage of skilled workers. Unique, move-in-ready options are in demand.
Those looking to save often start on their own, but without a professional they risk losing time and money. A trusted expert not only finds the best options but also negotiates, analyzes the market, and accesses exclusive listings — delivering better results even with a commission.
Smart ways to save include:
You work with clients who value privacy, peace, and security. How do you build that kind of communication? What helps you earn trust from those who rarely trust anyone?
Each client is unique. Some need speed, others detail, some just want peace and minimal contact. I often work with public figures — for them, confidentiality and precision are key. They want to feel understood from the first message, the first shortlist.
Asking the right questions and truly listening builds trust: “What does your ideal home look like?” “When is it convenient for you to talk?” Together, we create a comfortable schedule and define clear criteria.
I’m always honest — no roles, no games. People sense that. Even the most cautious clients relax when they see a property that truly speaks to them. My goal isn’t just to close the deal — it’s to find the one that makes them happier.
Ukraine’s real estate market has completely reshuffled over the past three years. Which properties are smart investments now — and which no longer work?
Since 2022, the real estate market has gone through chaos, stabilization, and a return to pre-war prices. Today, developers are raising costs, and some properties are already priced higher than before the full-scale invasion.
What works today:
What no longer works:
Today, buyers choose quality over size. Location, peace, safety, and decent neighbors have become the new standard. A good investment is something that’s in demand — and will hold its value.
You have a high rate of returning clients and referrals. What do they mention most in their feedback? What are they most thankful for?
Clients often become friends. We might start with a flat, then move to commercial space, parking, or rentals. Trust grows with each step.
They thank me for honesty, care, and being available — even “just for advice.” I love what I do and always try to give more than expected. Flowers at the deal signing, healthy treats for kids, a ride to the meeting — small things that matter.
When clients see I’m on their side it creates real trust. That’s what leads to heartfelt recommendations.
You work across Warsaw, Dubai, Marbella, and Kyiv. How does the Ukrainian buyer differ? Which Ukrainian cities are becoming new hotspots?
These markets are very different. Warsaw is slow and life-oriented. Dubai is dynamic, investor-friendly, low-risk — with buyer funds held in escrow and strong protection. We handle these deals fully, even remotely.
Ukrainian buyers are fast, focused on value, and think long-term. Location, safety, and growth potential matter most.
Beyond Kyiv — which remains #1 — cities like Lviv, Uzhhorod, and Ivano-Frankivsk are booming. Prices there have nearly doubled, driven by relative safety and strong demand. Vacation properties near Ivano-Frankivsk are also gaining traction, often managed by companies offering rental income splits.
Ukraine’s market remains alive and evolving — driven by news, sentiment, and smart demand. The Western region is becoming a top choice for second homes and investment in peace and nature.
Investing in real estate is not just about preserving but also growing your capital! With a personal expert, it’s always profitable, reliable, and secure!
